Local Business Listing Optimization

One of the most important changes for local businesses in 2010 was the introduction of the Places listings to the first page of Google’s search engine results, now called Google+ Local. This key change makes it affordable for even the smallest business to appear on the first page of Google for highly relevant keyphrases.

In the past, companies had to spend a lot of money on paid advertising or search engine optimization, or be very lucky to achieve a first page ranking. Today, it is still complicated to get a first page listing, but using our system will virtually guarantee first page keyword results for any business operating in a local market.

Customer Review Solicitation

Online reviews are key in attracting new customers. By using our review solicitation system, you can make it easy for your existing customers to submit online reviews about your local business, or check-in when they visit your physical location.

Our online review system will not only help you rank better across the internet, but more importantly, it will help your conversion rates. The more customer reviews you have, the easier it will be for new customers to trust you. They will be less hesitant when scheduling appointments and your closing rates will start to climb almost immediately.

Website Design & Optimization

A professional looking website design is the first step in online lead generation.

For customers who find your business online, your website is the very first impression you have with that client. Just like you keep your office professional, clean and presentable, you website must present the same image.

For most visitors, an ugly and outdated site is going to cause them to move on and try to find a better option. First impressions are everything!

Traffic Motion can take your old site and turn it into a modern powerhouse of design and optimization. We take the necessary steps during the website design process to maximize your company’s opportunity to look great, appear in search engine results, and convert at your optimal rate.

Search Engine Optimization

Whether you already have a professional website that needs help, or if you are using one of the many template sites available these days, search engine optimization is critical to online lead generation.

Most owners don’t realize this, but there are hundreds or even thousands of additional customers searching for your type of business each and every month. We make it easier for these customers to find your business by promoting your site online and by creating multiple “online assets” to help drive traffic and help new clients find your business.

With all of the new technologies like schemas and microformats, the latest tools like Google and Bing Webmaster Tools, and most updated best practices for on-page and off-site optimization, the world of SEO is getting more complicated by the day. Let our services do the heavy lifting to push your site to the top of the search engines!

Offline Marketing and Multichannel Analysis

Traditional marketing methods like radio, newspaper, and TV ads, are still very effective, but it is important to understand the exact costs and your return on investment (ROI) for each channel you work with. With Traffic Motion’s online and offline marketing services, you can learn about new advertising platforms and ideas, download example marketing ads and templates, and you’ll have a simple way to track the phone calls and visitors from each campaign.

Offline marketing is still an important part of your business, but as you already know, it has changed drastically in the past few years, as we have moved to a “non-line” world of increasing interaction between the online and offline worlds. Our system can make traditional marketing easier, while minimizing the risk, and ensuring your business can track the results of each marketing channel on your company’s bottom line.

Paid Search Marketing

With hundreds of options for online paid advertising, it’s important to have professional assistance when deciding how to spend your budget. Should you buy banner ads? Invest in Google AdWords or Bing Ads? Advertise on the search engines or on the display network? Our experience in this industry will assure that you can answer these questions and achieve the best possible results.

Paid search marketing is one of the fastest and easiest ways to generate immediate visitors and cash flow. You can literally turn on your search marketing campaign in the morning and have new customers within minutes. Once you learn how to harness the power of Google, Yahoo, Bing, and many other paid marketing channels, you can generate a virtually unlimited supply of new customers.

Our Traffic Motion professionals are certified in Google AdWords and have the experience you need to start advertising or optimize your current campaigns, using industry best practices.

Online Asset Promotion & Social Media Optimization

No matter what your online assets, whether it be your website, brand, or social media community, we can help you both grow your company and keep engaged with your customer base.

Social media ties together a number of the services we do. You can use your Google+ community to create social proof for your paid online marketing campaigns, and your social reviews and ratings may appear directly in search engine results. Google has also stated that it takes Facebook Likes and Google +1s into account for search engine optimization purposes.

Let our social media experts help your business pull all of your marketing together, allowing you to generate more customers, engage with them in meaningful ways as they become lifetime clients, and protect your brand by monitoring your social buzz.